Saturday, May 11, 2013

Releasing Apartment Rental Website Potential With Good Maintenance

By Jay Walker


Take your apartment information site to the next level and stop wasting your time. Getting content that is SEO is the key to obtaining a higher level. Applying the best can change your rate of success immediately.

Avoid Flash when designing for mobile users. Anything that Flash was used to create will not be accessible to Apple users. There will be a loss of potential customers when the experience they have is downgraded. The content should be accessible to all operating systems.

Surprises tend to be inconvenient on web pages rather than fun. Your visitors need to know what to expect on every page and through every link so that they can find what they want to see. Sidebars, menus and color schemes should also stay consistent throughout your site.

Make sure that visitors are not over two clicks away from the content they want on the homepage by using the rule of two clicks in the layout of the site design. The chances that visitors are going to get distracted or bored and leaving the site increases, the more clicks that they have to make.

Minimize the use of graphics and if you must use, they should not be too large. This makes it easier for the web pages to load quickly. Customers don't go close to apartment information sites that take like forever to load because of heavy images.

Always create a privacy policy page, which will tell them that their information will not be used for anything other than the apartment information sites purpose. This will put people's minds at ease and make them more likely to enter their information into the fields on your websites to receive newsletters etc.

Those that are not patient when it comes to what they want to find will like the search box. This tool will be appreciated by those that do not have the patience or the time to navigate around the apartment information site seeking what they want. Information can be found easier and faster when a search box is placed on every webpage. This helps to keep frustration from occurring.

Chop up large blocks of text into easier to digest chunks. Small paragraphs are more facile for readers to hold and will keep them reading. The same amount of text is more possible to be read if it is organized into five paragraphs rather than one big block.




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